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VBN UI Simulator official name [TBD]

A section on the VBN website where a business types in its own logo, number, name and call reason, and immediately sees what its call will look like on a customer's phone: an unknown number turning into a branded card with a stated reason.

In design · website section O3 · VBN · B2B

What it actually does (per the design)

ItemBehavior shown in the design
Where it livesA section on the VBN website, not an in-app feature (deck p18: "VBN UI Simulator section website updated").
Headline in the design"See how you'll look to your customers!" (the current design copy, not final marketing copy).
Input fieldsLogo upload (PNG / JPG), phone number, company / organization / brand name (24-character limit), call reason / short introduction (40-character limit).
The actionTapping "Preview your look" renders a before-and-after on the same page.
Output, beforeThe call screen for an unknown number: the digits, marked Unknown.
Output, afterThe same call as a branded card: company name, logo, the call reason (the design's example is a bank verifying an overseas transaction), and Whoscall's verified marking.
Is this the 09/30/2026 website release?Very likely the same thing: the TH sync (09/01/2026) lists "VBN website (UI before/after demo + calculator), target 09/30/2026". Both describe the same website UI demo [confirm].

Asset gap: no screens on this page yet. Need the design exports of the simulator form and the before/after comparison, dropped into features/assets/vbn-sim-*.png.

Product screens

Real product screenshots, never recreated UI. Each language has its own set of screens and its own download CTA: click any screen to scale it up, download one, or download the whole set. The language set covers the three priority markets (English for PH, 繁體中文 for TW, ไทย for TH); changing it means changing every package.

Coming soon The English screens are not in yet. They will land here with per-screen and batch download.
Coming soon The 繁體中文 screens are not in yet. They will land here with per-screen and batch download.
Coming soon The ไทย screens are not in yet. They will land here with per-screen and batch download.

Customer problem

"You say a verified number lifts pick-up rates, but I have no idea what my customers actually see." VBN sells something invisible: a business has to imagine its own call before it will pay for it. That imagining is the most expensive part of the sales conversation.

Value proposition

See it before you decide. No meeting, no waiting for a sales demo: four fields and the business sees its own call turn from an unknown number into a card with its name and its reason on it. It turns an abstract promise into a picture.

Core message (draft, to test)

See what your customers see.Draft, developed from the design headline; needs Jason and the VBN squad

Alternates: "Turn an unknown number into your name." / "Thirty seconds to see your own call." External wording has to line up with the existing VBN sales language [TBD].

Key visual

Coming soon The key visual is still in production and will land here.

Icon & graphic

Coming soon The feature icon and supporting graphics are still in production and will land here.

Target segments & audience

Primary target This is a B2B tool, not a consumer feature: the audience is business buyers evaluating VBN and our own sales team operating it in the meeting. The two go together: sales opens the screen, and the buyer takes it back to convince their boss and their compliance team. Markets, industries and sizing wait on Jason's spec [TBD].
SegmentWhy they carePriority
Evaluating business buyersHave to sell it internally; a picture beats a slide.High [confirm]
Our own sales teamOpening it in the meeting and typing the prospect's own details is the strongest opener they have.High [confirm]
Not a targetConsumers. This is a simulator that shows a business what its number looks like on a user's phone. It is not an in-app feature and it is never marketed to consumers.No spend

Positioning tie-in & OKR

Serves O3, the VBN enterprise line: a self-serve tool at the top of the funnel that moves the cost of explaining VBN off the sales team and onto the website. It pairs with the calculator on the VBN site: the calculator answers "what is it worth", the simulator answers "what does it look like".

What we still need from Jason

Entry points

EntryTypeBehavior
The simulator section on the VBN websiteTo confirmPlacement on the page and its nav entry [TBD].

Project files

FileWhat it is
Source slideTW MKT x CS x Product bi-weekly deck (09/01/2026), page 18, UIUX Design Updates, with the simulator form and the before/after screens.
Figma[TBD, ask Jason]
Product screens[TBD], to land in features/assets/vbn-sim-*.png
Related calendar row[VBN] Website: UI demo + calculator, target 09/30/2026 (TH sync 09/01/2026)

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